The social leverage of Le Grand Départ Tour de France Utrecht: developing an effective side-events program

Hans Slender, Bake Dijk, Froukje Smits

Onderzoeksoutput: AbstractOther research output

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Samenvatting

Abstract for the European Association for Sport Management conference 2015 in Dublin. The aim of this study is to evaluate the effectiveness of the side-event program, with the focus on social, cultural, sportive and economic objectives. Further, the aim is to gain insight in how an major elite sport event can be socially leveraged through a side-event program.
Originele taal-2Dutch
Aantal pagina's2
StatusPublished - 2015
Evenement23rd European Association for Sport Management (EASM) Conference 2015: 'sport management in the digital age' - Aviva Stadium, Dublin, Ireland
Duur: 9 sep 201512 sep 2015
http://www.easm.net/news/23rd-easm-conference-2015-dublin-ireland/

Conference

Conference23rd European Association for Sport Management (EASM) Conference 2015
Verkorte titelEASM
LandIreland
StadDublin
Periode9/09/1512/09/15
Internet adres

Keywords

  • sportevenementen
  • sociale invloed
  • sociale gevolgen
  • ondernemerschap

Citeer dit

Slender, H., Dijk, B., & Smits, F. (2015). The social leverage of Le Grand Départ Tour de France Utrecht: developing an effective side-events program. Abstract van 23rd European Association for Sport Management (EASM) Conference 2015, Dublin, Ireland.