Projecten per jaar
Persoonlijk profiel
Teaching
Brand Management
Marketing Communications
Digital Marketing
International Marketing
Research Focus Areas Hanze University of Applied Sciences
- Ondernemerschap
Publinova thema's
- Economie en Management
- Mens en Maatschappij
Vingerafdruk
- 1 Soortgelijke profielen
Samenwerkingen en hoofdonderzoeksgebieden uit de afgelopen vijf jaar
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BiCoNet
Bakker, D. (PI), Grit, A. (PI), Hoffman, A. (PI), Mulder, T. (PI), Groenboom, R. (PI) & D'Souza, A. (PI)
1/01/24 → 31/12/27
Project: Research
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Groningen Export Club Cluster Project
Bakker, D. (PI), Manickam, A. (PI), Bakker, T. (PI) & Stuurt, R. (PI)
Project: Research
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Regional Differences in Chinese Consumers’ Product Purchase Criteria and Evaluation of Chinese Versus Western Brands
Liu, H., Bakker, D. & Lewis, E., 1 mei 2026, In: Asia Pacific journal of marketing and Logistics. blz. 1-16 16 blz.Onderzoeksoutput: Article › Academic › peer review
Open AccessBestand130 Downloads (Pure) -
The Compass of Motivation and the Map of Lifelong Learning
Mazarakis, T. (First author) & Bakker, D., 1 jun. 2026. 3 blz.Onderzoeksoutput: Abstract › Academic
Open Access -
AI-driven sustainable alliances for regional innovation: Strategic governance and digital transition.
Naydenova, D. & Bakker, D., 26 jun. 2025. 17 blz.Onderzoeksoutput: Paper › Academic
Open AccessBestand146 Downloads (Pure) -
Abschlussbericht IT-Mapping: Status quo und Perspektiven der Digitalisierung in den Regionen Groningen und Ostfriesland
Abbasiharofteh, M., Bakker, D., Bley, U., Driever, H., Dupree, A., Groenboom, R., Klich, D., Sope, A., Steinigeweg, S., Thomßen, U., Wessels, A. & Rothkegel, H., 20 dec. 2024, 26 blz.Vertaalde titel van de bijdrage :Eindrapport IT-Mapping: Status quo en perspectieven van digitalisering in de regio’s Groningen en Ostfriesland Onderzoeksoutput: Report › Academic
Open AccessBestand168 Downloads (Pure) -
Building Innovation Capability in SMEs through University-Business Collaboration
Bakker, D., van der Poel, M. H. (First author) & Rus, R., 6 okt. 2024, In: Journal of Management and Business Education. 7, 3, blz. 452–462 11 blz.Onderzoeksoutput: Article › Academic › peer review
Open Access
Activiteiten
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Doing Business in a Globalised World – New Realities and the Role of Business Schools
Bakker, D. (Speaker)
5 apr. 2024Activiteit: Invited talk
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Startup Blended Intensive Programme
Bakker, D. (Attendee)
2024Activiteit: Attending a workshop, seminar, course
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BiCoNet Symposium - Duurzaam vooruit met AI
Bakker, D. (Speaker)
28 nov. 2024Activiteit: Oral presentation
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Network of International Business Schools (NIBS) conference
Bakker, D. (Organiser)
10 jun. 2024 → 13 jun. 2024Activiteit: Attending a conference
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Back to Basics: Internationalisation for newcomers to the sector
Bakker, D. (Speaker) & Wang, E. (Speaker)
17 sep. 2024Activiteit: Oral presentation
Knipsels
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Start-ups: Ostfriesland ist Entwicklungsland
30/11/18
1 item van Media-aandacht
Pers / media: Expert Comment