The impact of organisational characteristics on corporate visual identity

Annette van den Bosch, Wim Elving, Menno de Jong

Research output: Contribution to journalArticleAcademicpeer-review

Original languageEnglish
Pages (from-to)870-885
JournalEuropean journal of marketing
Volume40
Issue number7/8
DOIs
Publication statusPublished - 2006

Keywords

  • corporate identity

Cite this

van den Bosch, Annette ; Elving, Wim ; de Jong, Menno. / The impact of organisational characteristics on corporate visual identity. In: European journal of marketing. 2006 ; Vol. 40, No. 7/8. pp. 870-885.
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The impact of organisational characteristics on corporate visual identity. / van den Bosch, Annette ; Elving, Wim; de Jong, Menno.

In: European journal of marketing, Vol. 40, No. 7/8, 2006, p. 870-885.

Research output: Contribution to journalArticleAcademicpeer-review

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T1 - The impact of organisational characteristics on corporate visual identity

AU - van den Bosch, Annette

AU - Elving, Wim

AU - de Jong, Menno

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KW - corporate identity

KW - bedrijfsidentiteit

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JF - European journal of marketing

SN - 0309-0566

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