Sustainability communication #NoTimeToWaste

Research output: Other contributionBlogs and web publicationsOther research output


It is a fact that the communication branch has been involved in a big variety of unethical practices. Greenwashing exists because we in communications and our colleagues (mainly our colleagues of course J) made text and communication materials to let the green intentions of a company shine, by not including all the facts. Fortunately for the world we have NGO’s that did starting to check companies CSR efforts and intentions and CSR communication became more serious and based on facts and not only on intentions.
Original languageEnglish
Media of outputOnline
PublisherEuprera : European Public Relations Education and Research Association
Place of PublicationBelgium
Editiondecember 2019
Publication statusPublished - 2 Dec 2019


  • communication
  • energy
  • sustainability
  • waste

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