| Original language | Dutch |
|---|---|
| Title of host publication | Brugboek marketing |
| Place of Publication | Schoonhoven |
| Publisher | Academic Service |
| Publication status | Published - 2003 |
| Externally published | Yes |
Marketingcommunicatie, Hoofdstuk 11
K.J. Alsem, K.R.E. Huizingh (Editor)
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional