Energy and Sustainable Communication

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In this chapter communicative interventions on the energy transition will be presented according to the research model, from A to Sustainability, that includes the following steps, urgency, awareness, action & collective action, public support and in dialogue with society. The research model is discussed as well as various points interesting for communication researchers and professionals. At the end of the chapter some discussion points are issued.
Original languageEnglish
Title of host publicationThe Sustainability Communication Reader
Subtitle of host publicationInterdisciplinary introduction to the discourse on sustainability and responsibility communication
EditorsFranzisca Weder, Larissa Krainer, Matthias Karmasin
PublisherVS Verlag für Sozialwissenschaften
Number of pages21
ISBN (Electronic)978-3-658-31883-3
ISBN (Print)978-3-658-31882-6
Publication statusPublished - 2021


  • energy transition
  • renewable energy
  • communication
  • sustainable energy
  • solar panels
  • wind energy
  • climate change


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