An integrated business model perspective for optimalization of food hub practices in the local food supply chain

The Dutch food and agricultural market has been focusing on producing efficiently and effectively with the aim of cost minimization and profit maximizing. In addition to positive developments (higher efficiency and more effective production), this market system has created negative impact for nature, the environment and local economies. Collaboration is therefore necessary to set up local food supply chains that are sustainable economically, socially and environmentally.

This research seeks optimization of business models in which trade and cooperation between food hubs and health care institutions, such as hospitals and residential care homes, thrive. This optimized business model can serve as a business model template and can contribute to strengthening the market position of local food hubs and affiliated farmers. Furthermore, hospitals can provide patients healthier, more regional and attractive diets.

In order to develop and optimize the current business practices of food hubs the research aims to investigate business models and see if modifications of these business models would benefit current practices.