Photo of Karel Jan Alsem
1991 …2020

Research output per year

If you made any changes in Pure these will be visible here soon.
Filter
Contribution to conference proceeding

Search results

  • 2005

    Logos and brand personality

    Alsem, K. J. & Kleinhuis, M., 2005, Proceedings EMAC conference 2005, Milan, Italy.

    Research output: Chapter in Book/Report/Conference proceedingContribution to conference proceedingProfessional

  • 2003

    Short-term effects on web site visits on brand equity

    Huizingh, K. R. E., Alsem, K. J., Saren, M. (ed.) & Wilson, A. (ed.), 2003, Proceedings of the 32nd EMAC conference. 109 p.

    Research output: Chapter in Book/Report/Conference proceedingContribution to conference proceedingProfessional