If you made any changes in Pure these will be visible here soon.

Personal profile


Personal profile

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Projects 2017 2017

Research Output 2010 2017

Online mobile behavior – an intercultural perspective

Bakker, D., 28 Sep 2017.

Research output: Contribution to conferenceAbstractOther research output

International business
The Netherlands
Small and medium-sized enterprises

The relation between internationalisation and SMEs performance

Blaga, M., Bakker, D. & Fitzgerald, I., 2017, The Professorship International Business - The internationalisation of SMEs - Perspectives for the Northern Netherlands - Inaugural Vision. Bakker, D. (ed.). Hanze University of Applied Sciences, Groningen - Research Centre for Entrepreneurship, p. 41-57

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional


Branding in China – an institutional and consumer perspective

Bakker, D., 2016, In : Journal of emerging trends in marketing and management. 1, 1, p. 70-80

Research output: Contribution to journalArticleAcademicpeer-review

Open Access

Branding trends in Asian markets

Bakker, D., Jan 2016, Multinational management. Segers, R. (ed.). Springer International Publishing Switzerland, p. 311-328

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

Activities 2014 2017

  • 2 Membership of board
  • 1 Membership of committee
  • 1 Membership of network
  • 1 Oral presentation

Emsachse (External organisation)

Diederich Bakker (Member)

Activity: MembershipMembership of network

Network of International Business Schools (NIBS) (External organisation)

Diederich Bakker (Member)
2017 → …

Activity: MembershipMembership of board

Branding insights to build meaningful brands in higher education

Diederich Bakker (Speaker), Dan Beynon (Speaker)
Sep 2016

Activity: Talk or presentationOral presentation

Eems Dollard Regio (EDR) (External organisation)

Diederich Bakker (Member)
2016 → …

Activity: MembershipMembership of committee

European Association of International Education (External organisation)

Diederich Bakker (Member)

Activity: MembershipMembership of board