Northern China University of Technology

Bakker, D. (Visiting researcher)

Activity: Visiting an external institutionVisiting an external academic institution

Description

2 week guest lecture at NCUT partner university. Undergraduate module at international trade bachelor program. Title of guest lecture and seminar: Marketing Management – managing brands
Period21 Oct 20191 Nov 2019
VisitingNorthern China University of Technology
Degree of RecognitionInternational

Keywords

  • branding
  • marketing
  • education