Marketing 3.0

Alsem, K. J. (Speaker)

Marketing and Entrepreneurship

Activity: Talk or presentation › Oral presentation

Description

Essence of 2nd ed of international version of Strategic Marketing Planning, by Alsem. Presentation during International Week of School of Business, Marketing and Finance

Period	30 Nov 2023
Held at	Marketing and Entrepreneurship
Degree of Recognition	International

Keywords

marketing
sustainability
branding
consumer behaviour