How international should your branding be?

Alsem, K. J. (Speaker)

Activity: Talk or presentationInvited talk

Description

Presentation 6 October 2015. On Tuesday, 6 October 2015, Wittenborg University did host an event of the Netherlands Institute of Marketing (NIMA) under the theme Building your Brand, from Local to International (taking your brand globally).
Period6 Oct 2015
Event typeSeminar
LocationApeldoorn, Netherlands

Keywords

  • marketing
  • brands
  • strategic planning