Branding and marketing: Introduction to branding for energy companies

  • Karel Jan Alsem (Speaker)

Activity: Talk or presentationInvited talk

Period25 Feb 2022
Held at University of Groningen Business School, Netherlands
Degree of RecognitionInternational

Keywords

  • marketing
  • energy industry
  • branding

Research Focus Areas Hanze University of Applied Sciences * (mandatory by Hanze)

  • Entrepreneurship

Publinova themes

  • ICT and Media
  • Economics and Management
  • People and Society