25 years marketing, and innovation

  • Karel Jan Alsem (Speaker)

Activity: Talk or presentation › Oral presentation

Description

Overview of main changes in the marketing landscape and current focus of marketing. Presentation in Master Interdisciplinary Business Professional
Period11 Jan 2019
Held atMarian van Os Centre of Expertise Entrepreneurship

Keywords

  • marketing

Research Focus Areas Hanze University of Applied Sciences * (mandatory by Hanze)

  • Entrepreneurship

Publinova themes

  • ICT and Media
  • Economics and Management
  • People and Society

Documents & Links